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Three shifts to connect GCCs to where innovation happens
Enterprises have built significant capability inside their Global Capability Centres. Yet GCCs are often absent from the conversations where innovation actually begins.
This perspective explores why the gap exists and the three shifts required to close it.
"The challenge is not building a better GCC. It is connecting the GCC to the conversations where innovation begins."
As innovation becomes more integrated, the question is no longer whether the enterprise has capability. It is whether that capability is connected early enough to shape outcomes.
Informed by Ashish Sinha’s experience shaping and scaling GCCs across Flutter Entertainment, Epsilon, KPMG, and McKinsey.
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